1905 New Media Hosts Next Installment of Thought Leadership Series, Marketing Disrupted

September 30 event explores how AI has reimagined the marketing funnel

ST. LOUIS, MO, UNITED STATES, September 2, 2026 /EINPresswire.com/ -- 1905 New Media, a fourth-generation, family-owned integrated marketing agency and three-time Inc. 5000 honoree, today announced the next installment of its Marketing Disrupted thought leadership series: The New Marketing Funnel, a free learning development and happy hour event on Wednesday, September 30 from 4:30-6:30 p.m. at the Missouri Athletic Club. The event will be led by 1905 New Media’s Head of Growth, Amanda Schomaker, and Director of Digital Marketing, Kaysha Hanock, who collectively bring more than 40 years of marketing experience.

AI has already rewritten how buyers find, evaluate and choose a company, often before they open a search engine or go to a company website. Attendees at The New Marketing Funnel will learn how that shift is reshaping the traditional awareness-consideration-decision path, and what it means for their own marketing strategy going forward. Schomaker and Hanock will cover how to shape a first impression you no longer fully control, what parts of the sales process are safe to hand off to AI, and where the work still comes down to strategy, taste and trust: the things AI can't replicate.

"There's a temptation to hand everything over to AI because it's fast and it's everywhere. But the brands that win are the ones who know exactly where to draw the line between what to automate and what to protect,” said Kaysha Hanock, Director of Digital Marketing at 1905 New Media. “That's what we want people to walk away with: not fear of AI, but a clear sense of where their strategy still has to come from them."

Kaysha Hanock has spent more than 20 years in digital marketing. At 1905 New Media, she leads strategy and team execution across SEO, paid media, social media, email marketing, content development, analytics and AI-driven optimization. Her current focus is helping brands show up in a world where the answer often arrives before the link by building strategies that keep brands visible wherever people are searching, whether that’s Google, ChatGPT, or the AI tools reshaping how buyers find answers.

Amanda Schomaker leads business development and client strategy and retention, as well as helps the 1905 New Media leadership team use AI across all departments to improve processes and efficiency. She has worked for both in-house marketing teams and led the agencies that serve them, which influences how she approaches marketing strategy and allows her to better understand what clients need to grow their business.

"Buyers are showing up already halfway through their decision-making process, and most companies don't even know it happened,” said Amanda Schomaker, Head of Growth at 1905 New Media. “If you're not thinking about how AI is shaping that first impression, you're already behind. This session is about giving marketers a real framework for staying in the conversation, not just watching from the sidelines."

This is 1905 New Media’s 14th Marketing Disrupted event since the company launched the series in 2021. Sessions have covered topics related to public relations, B2B marketing, AI capabilities in business and marketing, SEO fundamentals, and digital accessibility. The events are always free, helping marketers in the St. Louis and Chicago business communities stay on top of the latest marketing and communications trends with first-hand insights from renowned experts.

The New Marketing Funnel is sponsored by 1905 New Media, Simploy, Ballpoint Marketing and Gordian Staffing. Space is limited. Register online at https://1905newmedia.com/events/new-marketing-funnel-st-louis-marketing-disrupted/.

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About 1905 New Media
1905 New Media, an integrated marketing agency with offices in St. Charles and Olivette, Missouri, as well as Chicago, specializes in branding, digital marketing, custom website and software development, public relations, commercial printing, and data analytics. Through its proven approach, 1905 New Media helps businesses grow by harnessing modern technologies to deliver customized solutions and bring clarity to the complex. Fourth-generation owner John Meilink launched 1905 New Media as the next generation of Thomson Printing, Creative & Graphics, a family-owned business whose founding dates back to the year 1905. For 120 years, the company has continuously transformed and stayed at the forefront of technological advancements to meet and exceed its clients’ needs.

Emma Sammuli
1905 New Media
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